Meet the Crew
The team behind True North's institutional Bitcoin coverage. We're practitioners first — risk officers, treasury strategists, options traders, and capital allocators who got tired of watching the financial media get Bitcoin wrong. True North covers digital credit, Bitcoin treasury strategy, and the macro landscape across multiple shows and an in-house research desk. No issuer bias, no talking heads, just the signal.
Crew Members
Jeff Walton
Host · Founder
Chief Risk Officer @Strive $SATA $ASST | CEO @TNorth | @HurdleRatePod | Bitcoin Capitalist | Ex Reinsurance | Upgrade the World
Ben Werkman
Founding Member
CIO @Strive (Nasdaq: $ASST | $SATA) | @TNorth | @HurdleRatePod | Bitcoin
Joe Burnett
Host — The Income Show
Bitcoin Strategy @Strive (NASDAQ: $ASST $SATA) | Led Bitcoin Strategy for the 2nd U.S. public company to adopt Bitcoin as its primary treasury asset.
Dan Hillery
Founding Member
VP of Credit @UTXOmgmt | Digital Credit Research | Electrical Engineering @BrownUniversity
Soleil
Founding Member
I trade MSTR options as a business. Founding member tnorth.com. Bitcoiner. Video creator. Sh*tcoin hater. Financial entertainment, not advice.
Adrian Morris
Founding Member
Nerd/Techie Fighting A.I & $BTC FUD | $BTC ≠ Crypto | A.I. Super-User | Member: @TNorth | Contributor: @Roxom // @BitcoinForCorps | Data-Driven Analysis
Tim Kotzman
Founding Member
President, Gravitio.ai I Founder, @btctmedia | @HurdleRatePod | Founding Member, @TNorth
Adam Livingston
Vice President of Investments
The Bitcoin Wizard | Vice President, Investments @Strive | Christ. Family. Bitcoin. In that order.
Dan Oksnevad
Director of Digital Strategy
Director of Digital Strategy @Strive (Nasdaq: $ASST | $SATA) | Building @TNorth | Bitcoiner since $1,200 | Views are my own. NFA.
