mNAV Analysis
Tracking and analyzing the multiple-to-net-asset-value (mNAV) of Bitcoin treasury companies. The core metric for evaluating whether these companies trade at a premium or discount to their Bitcoin holdings.
45 episodes · 3 research pieces
mNAV (multiple to Net Asset Value) is the defining metric for Bitcoin treasury companies. It measures the ratio between a company’s market capitalization and the value of its Bitcoin holdings — answering the question: is the market valuing this company above or below its Bitcoin?
True North tracks mNAV across the Bitcoin treasury landscape, with weekly coverage in True North Weekly episodes and dedicated research on valuation dynamics.
Latest on mNAV Analysis
Digital Credit Is Still Misunderstood
The crew discusses why digital credit is still so misunderstood, starting with takeaways from the Bitcoin Treasuries Conference and how SATA and STRC work as dry powder that keeps earning while you wait. The crew covers SATA passing STRF in notional outstanding, the fastest horse debate, and why amplification matters more than a 1% difference in cost of capital. From there, they compare Tesla's multiple to mNAV, look at AI disruption and goodwill at Adobe, and close with a breakdown of the ASST options chain and LEAPS heading into warrant week.
Clean Sheet, who dis?
The crew examines Bitcoin’s technical setup as price converges around the power-law floor, the 200-week moving average, and the short-term holder realized price, then asks whether the latest bottoming signals point toward a durable bull-market confirmation. From there, the conversation moves through financial repression, Treasury buybacks, structurally higher long-term rates, the housing market, rising federal interest expense, and why persistent deficits continue to strengthen the monetary case for Bitcoin. The group then breaks down Strategy’s cleaner balance sheet, the combination of its USD reserve and cash position, the move to zero net leverage, and the capital-allocation flexibility that creates for convertible debt, Bitcoin purchases, STRC repurchases, and MSTR common stock. The discussion also explores STRC’s path back to par, how cash reserves and buybacks affect investor confidence, the emergence of leveraged and delta-neutral markets around preferred equity, and the contrast between STRC and SATA on scale, liquidity, and daily dividends. The episode closes by comparing Strategy’s liquid Bitcoin reserve with traditional bank loan books, revisiting lessons from the 2008 financial crisis, and examining how verifiable Bitcoin collateral could support reinsurance, structured products, prediction markets, and the next phase of digital credit.
We're So (Buy)Back
Bitcoin and Strategy rip higher as the crew breaks down the Treasury’s bond-buyback announcement, the market’s reaction, and what improving liquidity could mean for Bitcoin, MSTR, and the broader digital-credit ecosystem. The conversation moves through Strategy’s strengthening balance sheet, rising USD reserves, falling net leverage, and the way a higher Bitcoin price changes the credit profile of STRC and the rest of the preferred stack. The group also examines MSTR’s surge in trading activity, the potential to rebuild Bitcoin holdings and repurchase securities, and the longer-term path toward using Bitcoin as institutional-grade collateral. From there, the discussion turns to Nvidia-backed AI infrastructure financing, GPU depreciation and underwriting risk, Strategy’s convertible debt mechanics, STRC issuance, MSTR buyback optionality, and the tradeoffs facing common shareholders when mNAV expands. The episode closes with BlackRock’s BITA covered-call ETF, the possibility of Strategy reaching one million Bitcoin, the upcoming Jackson Hole speech and Fed meeting, and what a durable Bitcoin rally could unlock across capital markets.
All episodes (45)
True North Weekly (42)
2026
- Digital Credit Is Still Misunderstood Oct 8, 2026
- Clean Sheet, who dis? Sep 2, 2026
- We're So (Buy)Back Aug 19, 2026
- Architecture of Value Jul 22, 2026
- The New Regime May 27, 2026
- Credit Quality Accelerating May 7, 2026
- The Dividend Machine Apr 23, 2026
- Calling The Shot Apr 14, 2026
- Weathering The Storm Feb 11, 2026
- What is Credit Risk? Jan 28, 2026
- Up to Par Jan 21, 2026
- Bitcoin Did This Jan 14, 2026
- New Year, The Bottom's In Jan 7, 2026
2025
- Bear is for Building Dec 17, 2025
- High Powered Digital Money Dec 10, 2025
- The Capital Fortress Dec 3, 2025
- And Then They Fight You Nov 26, 2025
- The Revolution of Digital Credit Nov 19, 2025
- Rate My Stock / Risk of Credit Oct 29, 2025
- Pref Analysis / Deep Dive Oct 22, 2025
- What is Credit with special guest Adam Livingston Oct 8, 2025
- MSTR Uptober Oct 1, 2025
- No days off Aug 27, 2025
- Navigating the Storm Aug 20, 2025
- Building a Digital Empire Aug 13, 2025
- The iPhone moment Aug 6, 2025
- STRC'ing the limits Jul 23, 2025
- Inject the Bitcoin Volatility Virus Jul 16, 2025
- $STRDing toward BTC Fixed Income Jun 4, 2025
- BTC Opportunity Cost EVERYWHERE May 21, 2025
- Weeks When Decades Happen Mar 12, 2025
- Strategy₿ Q4 '24 Earnings Call Feb 5, 2025
- Financial Engineering 101 Jan 29, 2025
- Week of Jan 17 Expiration Jan 16, 2025
- New Year, Same Business Jan 8, 2025
2024
- Let’s Talk About Leverage Dec 18, 2024
- The Most Hated Rally in Finance Dec 11, 2024
- Financial Leverage & Bear Sightings Dec 4, 2024
- Bitcoin, Bonds and Breakthroughs Nov 20, 2024
- Post Election Discussion Nov 6, 2024
- Q3 Earnings in Review Oct 30, 2024
- Navigating MSTR and BTC Oct 23, 2024
The Hurdle Rate (3)
- Noise in the Market Aug 19, 2025
- Convert to IPO Jul 29, 2025
- Bitcoin Portfolio Theory Apr 16, 2025
Research (3)
- Strategy is Trading Bitcoin's Power Law Trend May 19, 2026
- Balancing of MSTR and STRC Mar 16, 2026
- Before Las Vegas: The Math Every Bitcoin Treasury CEO Needs to See Feb 19, 2026
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